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Optimize Your LinkedIn Profile—Because You Don’t Want to Be Invisible

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It’s Time: Start Talking about LinkedIn SEO

Network with the Recruiter

An interesting hint for using LinkedIn Jobs is to think beyond just applying for the “Easy Apply” positions. While those are convenient, many hiring managers and recruiters prefer a more personal approach.

Here’s the trick: When you find a job you’re interested in, look at the company page and find the recruiter or hiring manager who posted the role. Instead of just clicking “Apply,” send them a personalized message first. Introduce yourself, briefly explain why you’re a great fit for the position, and mention a specific detail about the company or role that caught your attention. This proactive step shows genuine interest and can help your application stand out from the hundreds of others, often leading to a higher chance of getting a response.

Reaching out to a recruiter on LinkedIn can be a powerful way to get your application noticed. The key is to be professional, personal, and concise. Instead of sending a generic “I’m interested” message, a more strategic approach can make all the difference.

Here are some best practices for reaching out to a recruiter:

  • Do your research: Before you send a message, take a few minutes to look at the recruiter’s profile. See what they specialize in—do they recruit for a specific industry or a particular type of role? If you can mention a shared connection, a specific company they work with, or a recent post they made, it shows you’ve done your homework.
  • Be direct and concise: Recruiters have very busy inboxes. Get straight to the point. Introduce yourself, state the specific job you’re interested in (or the type of role you’re looking for), and briefly explain why you are a great fit. Avoid sending a full-blown cover letter in your initial message.
  • Add a personalized note to your connection request: If you aren’t already connected, don’t just send a blank connection request. Use the “Add a note” option to include a brief, personalized message. This increases the chances of them accepting your request and seeing your name.
  • Show your value: Instead of just listing your experience, frame it in a way that highlights how you can solve a problem for their company. For example, “My background in X and Y has helped me achieve Z, which I believe would be a valuable asset to your team in this role.”

Follow up politely: If you don’t hear back after a few days, it’s okay to send one gentle follow-up message. Keep it short and professional, simply reiterating your interest in the role and asking if there’s anything else they need from you. Avoid sending multiple messages in a short time frame, as this can be perceived as pushy.

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